Simple Answers About Astute Plans Of Canadian Casinos Reviews

If you have actually never seen a Canadian Gambling enterprises review, you actually need to head out and do it. This information can save you from shedding cash on the table and from making huge blunders with your very own cash.

When you go online gambling establishments, you break out money when you struck a pot. This money can actually add up if you recognize what you're doing. A lot of the moment, it's actually simple to lose cash if you're not listening.

So why would certainly you want to go to an online casino site as well as secure free money? The truth is that totally free cash can truly build up.

There are some on the internet casino sites that use totally free cash when you play a video game or win a prize. The majority of them need you to join as well as down payment, however you do obtain some cost-free cash. The amount of complimentary cash differs from gambling enterprise to casino site.

The free money is usually extremely tiny, so it's crucial that you do your study prior to you start playing. That's why it's important to check out online Casinos evaluates initially.

This will certainly aid you locate the very best casino site that gives you the best free cash. There are some actually big names available that deal cost-free cash to players. So you should make the effort to review their review to make sure they're not frauds.

When you obtain the complimentary cash, you usually have a particular quantity of time to either placed it in your account or withdraw it. You can not withdraw it if you don't have it. Most online casinos provide a minimum deposit to prevent players from simply taking out the free money.

This is why it's so crucial to read online Casinos assesses to see to it you're obtaining your free cash from an honest online casino. There are many around that simply take your cash and never ever offer it back.

So when you see a gambling establishment that's not mentioned, don't play there. You do not wish to get scammed.

You can likewise find a list of internet casino sites that you can join and also play for complimentary. All you need to do is subscribe and down payment. When you're playing, you can get the cash you require.

There are some net casinos out there that additionally use you a free credit card. This is a wonderful method to play the video game online, without losing any kind of money.

If you register with a couple of internet casino sites, you can get a better selection and you can examine out some various video games. You'll be able to evaluate how rapid you can win as well as just how rapidly you can shed cash.

Occasionally, web casinos will enable you to play for money after you have bet a while, however some will not. So you'll need to attempt various other sites until you locate the one you're comfortable with.

The very best point to do is to discover the best site. Take some time and also read the Casino's Reviews to find the one that has excellent evaluations and provides the most effective complimentary money.

When you get the cost-free money, use it to play in the web casino that you desire. You can bet cash or win money. As soon as you're comfy, see this begin playing with genuine money.

If you're still obtaining utilized to playing in the net casino site, you can take your time and also bet real cash. If you obtain too nervous or exhausted, you can just stop playing for genuine money and also simply wait up until you're all set once again.

So go on as well as play for free, take the cost-free money, and play the games that intrigue you one of the most. but take the time to review on-line Casinos assesses so you recognize which casino sites have the very best deal for you.

Do not just play for enjoyable, make sure you're comfy. and also delight in Home Page the game.

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No Deposit Casino


There are thousands of casinos that have about every type of game imaginable. This is one of the advantages of having a no deposit casino. If you don’t have to leave your house or be at a public place to play with friends, then it will be the most fun you have had in years. You can play online without worrying about a problem arising from an opponent not wanting to risk their money. You can even play in the comfort of your own home and you never know who is playing with you. The only people who know that you are playing are those you are actually playing with. So you have no chance of losing anyone’s money.

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Today there are more people that enjoy playing the new computer games that come out. They like the idea of winning without having to spend any money. With that being said, they play with the no deposit casino. One of the easiest ways to play online for the no deposit casino is by using a special program that allows you to play when you have free time. You can do this for very little money. You have access to the site from any computer you happen to be sitting in the living room watching television. You can simply click the mouse and it is as easy as that.

Internet can make the experience of playing for the no deposit casino much easier and more convenient. But there are still some things that you need to remember. Make sure that the website that you use has reliable customer service and that they offer good customer support for their players. This is the only way that you will be able to win the games that you want and avoid the ones that are rigged.

What Are the Advantages of No Deposit Casino?

What advantages can I get when I play no deposit casino? I’m sure you’d like to know about the benefits of this type of game. There are a lot of reasons why people like playing on these sites. If you are also wondering what the advantage is and what benefits are to be had, it is advisable to read on to find out more about it. These are some of the advantages associated with the no deposit casino.

First of all, there is a good tip that you should follow. This will be very important to get you started. That is always best to try to visit these sites on a night out. When you have a night out with your friends, you can always get a table at the site where you want to play. This will ensure that you do not waste your time and money and get a table which is not good for you.

Another advantage often associated with this type of site is that you can increase your chances of winning a lot. If you are only interested in gambling and do not want to play games that are not suitable for you, then you might not win as much as you want to. With the no deposit casino, you can increase your chances of winning a lot. You are even guaranteed a chance of winning. So why don’t you try no deposit casino. It is the best and the most attractive one.

Why Should You Play a No Deposit Casino?

I’m sure that you have asked yourself “Should I play a no deposit casino or not?” If you are going to be playing the games online, it is important to consider how the games can help you get to your dream of becoming a casino pro. In other words, you will be building up your own skills, in addition to getting the results that you want. You will be able to reach the high levels and know that your winnings are not just a case of luck. Here’s why you should play a No Deposit Casino:

The fact that you can bet a small amount of money makes this a very interesting activity to take part in. The prizes can range from hundreds of dollars to millions, with the best paying off to those who go for big jackpots. The casinos that are no deposit allow people to play with low risk, but they still offer the best odds. The risk that you take while playing online is very low since you are only risking your own money. This means that you will always be a winner if you play more often than you lose.

Many of the people that play no deposit casinos prefer it to the other casino sites that are online. This is because they are able to access the money much easier. They can do this by making use of any number of money transfer options that they have available to them. There are various ways in which you can make your bets, which can help you to be able to increase your chances of winning. For example, you can use the choice of betting bonuses that are available, which will help you find your favorites and start betting with it. The higher your bankroll is, the more you will be able to enjoy these free bets.

Play Online Casino Games – Watch Out For No Deposit Casino Gambles

To play a No Deposit Casino means that you are betting on the house without having to deposit any money into your account. Why not? In fact, when you bet at these casinos, you will be betting against the house. The game is completely based on luck and you should be aware of this fact if you want to win. There are some players who think that playing No Deposit Casino is a joke, but in reality, it is not. In fact, the games offered by online casinos are very hard to beat and this is also true when it comes to No Deposit Casino gambling.


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Fundamental Elements For Canada Online Casino - The Best Direction

For those of you who are aiming to play on-line casino site video games yet not yet certain what to do, Canada Online Casinos may be the ideal area to begin. There are several on the internet casinos from around the world that can be located online. It is a wonderful place for anyone to play games from any nation around the globe.

The way the game is played is by using virtual money or real money as well as it coincides for Canada Online Casinos. The player deposits a particular amount of cash into the account, which is then utilized to bet online. The player is also required to have a valid e-mail address.

The cost-free spins as well as no deposit bonus offer are some of the rewards that are offered by the on the internet casino sites in Canada. The free spins offer the gamers the chance to bet complimentary and also see if they like the game. If they do, then the player can withdraw the money they have actually spent to play the game as well as play once more. The gamer is not needed to have any kind of deposit to obtain this type of reward.

Free rotates are an amazing method to play video games that need you to play a lot of video games before you get to win any type of. The gamer might be needed to play games for as several rotates as the gambling establishment will allow. This is an interesting method to make totally free cash, which can then be spent on other cost-free games.

Free perks are one more means to get the gamers to play the video games. These are provided to gamers who bet a certain quantity of spins or bet a specific number of actual cash video games.

There are many on-line reviews that can be checked out the on the internet gambling enterprise that an individual intends to play at. These evaluations will certainly have the ability to tell the gamers if the gambling enterprise is his response reliable or not.

Once the gamers have checked out the reviews, they will intend to dip into the very best online casino site that has the greatest evaluations which has the video games Online Casino Canada that they want to play. There are many sites on the internet where the players can check out testimonials of the gambling enterprises that they intend to play at.

All the evaluations will inform the players regarding the gambling establishments as well as tell them just how well the gambling enterprise is run and also what sort of games they are enabled to play. This is exactly how the on the internet gambling establishment testimonials can aid the gamers to decide if the on the internet gambling enterprise is the right one to play at.

An additional advantage of reviewing the on the internet evaluations of the online casino is that it enables the gamers to see if the gambling enterprise offers any kind of perks that they are eligible for. It likewise allows the gamers to see what video games they can play, to ensure that they can see if they are proficient at the video game.

A number of the on the internet casino sites will certainly use free video gaming software application to help the players enhance their abilities. These software application are offered absolutely free and also can be downloaded and install to the computer systems of the gamers.

There are many on the internet gambling enterprises that will certainly use games that are of a higher problem level than the games used by the larger gambling enterprises. These are typically games that can be played by people who are new to the online casino video games.

On the internet games can be played by individuals of any ages and skill degrees. There are likewise several types of video games to play.

A number of the games that are offered are available for free as well as several of them are for an extremely reduced fee. The fee will certainly be less than the complimentary video games, yet sometimes the fee amounts to or greater than the totally free games. It is up to the player to choose if they intend to play at the fee or not.

How do you really feel in regards to Canada Online Casino?


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10 Tips to Beat an Online Casino


One of the questions every gambler asks himself regularly is this one: “How can I beat the casino?”

Of course, everyone knows that an online casino always wins in the long run. You have no illusions about that. After all, every casino game has a built-in house edge.

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However, some players win from the casino more often than others. And that’s because these players make better choices. We play regularly at online casinos and know how to win and payout plenty of great amounts of money. Not always, but we are convinced that we win more often than others.

Top 10 tips to beat the casino

We share our 10 best tips to beat the online casino. You may not always beat the casino, but more often than if you don’t use these tips. Take advantage of them!

Tip 1. Only deal with reliable online casinos

The first tip is the most important. Make sure you partner with a reliable online casino. Then you can be sure that casino games are reliable and fair. You also know that your money (and therefore your winnings!) are safe. Then you know that you’ll get your money the moment you make a payout. We got emailed by players who have played at an unreliable casino and can whistle for their winnings. Also, it’s important to have a good helpdesk. So that you’ll receive good and adequate help when a problem occurs.

Tip 2. Get to know the rules of the game

Make sure you know how a game works before you play it. If you’re going to play blackjack, make sure you know when to pass, double or buy. Applying the right blackjack strategy brings down the house edge by percentages. For example, there’s a difference between playing an American Roulette and European Roulette.

If you play slots, always play with practice money first in order to get a good feeling for the slot machine. Does the slot machine have a low or high variance? Make sure you always choose slots with the best payout percentage.

Tip 3. Do not play progressive jackpot slots

Progressive Jackpot Slots are the biggest cash cow for online casinos. That’s because a large part of the wager (sometimes up to 7%!) is withheld and goes to the progressive jackpot. This makes it almost impossible to win on a progressive jackpot slot machine. Unless you win that big top prize, but that chance is very small.

Only play on a progressive jackpot slot machine if the jackpot is at an absolute record high. Also, play on a limited budget.

Tip 4. Only play at casinos with good bonus conditions

Many online casino players take any welcome bonus with them. No matter how attractive it sounds, always take a good look at the bonus terms and conditions. If the wagering condition is too high, it is almost impossible to ever unlock the bonus. That’s why you should always choose an online casino with favorable bonus conditions. This means a maximum of 40 times the bonus wagering and no maximum payout on the bonus.

Tip 5. Learn how to unlock a casino bonus

Unlocking a casino bonus is harder than many people think. And there are a few things to watch out for. Conditions of play, restrictions, maximum wagers, largest payouts, and more. It’s like, some slot machines are much better suited to unlock welcome bonuses than others.

By engrossing yourself in how to unlock a casino bonus, you’ll be much more likely to succeed.

Tip 6. Don’t take every bonus!

Interim bonus offers always sound fun. Deposit 20 euro and you get 25% bonus. Still tasty, 5 euro extra, right? Wrong. This kind of bonuses often involve high wagering conditions. Like where you have to clear the deposit + bonus a number of times.

If you have to wager 40 x 25 (20 + 5) = 1,000 dollars to unlock 5 dollars bonus money, then the picture looks a lot less interesting.

Tip 7. Play more table games

Table games such as Roulette, Black Jack, and Baccarat have a much lower house edge than slot machines. Also, video poker is a game that, if you use the right strategy, has a very low house edge. This allows you to play longer with your money and increase the chances of winning sessions.

Tip 8. Play the game that suits you

Every gambler has his own profile. You may be more into high-risk games and especially want to win a lot of money. Play high variance slots such as Raging Rhino or Immortal Romance.

If you’d rather spend your money for a long time and like to get grafted, then opt for a low variance slot machines. So always choose games that fit your profile as a player. If you are unsure whether a casino game suits you, always play first with practice money. Then bet with real money once you are comfortable with the game.

Tip 9. Choose a casino that pays out fast

A very important tip, which many players unfortunately forget. If you have won, you want to have this money in your account as soon as possible. This will prevent you from changing your mind and reversing the payout. In the end, you’ll lose all your winnings.

That’s why you should always choose an online casino that pays out quickly.

Tip 10. Stop in time (especially if you’re on profit!)

It’s a cliché, but it’s true. 9 out of 10 casino players don’t settle for their winnings, go ahead and lose everything. This is also called the Gamblers Ruin. It’s proven that any player with a limited amount of money at his disposal will always go broke in the long run. That’s why you should agree on a clear profit target with yourself and stick to it. It may need some discipline, but it is almost a guarantee to help you beat the casino more often.

Play yourself at an online casino

So, those were 10 good tips to beat the casino. We hope that you will apply them when playing at an online casino and that these tips will help you to play more wisely.


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Swift Methods For Club World Casino No Deposit Bonus Code - Some Practical Concepts

The content down the page on the subject of Club World Casino Bonus Code is unquestionably interesting. Give it a go and draw your own findings.

So you are really asking yourself if the No Deposit Gambling enterprises offers genuine cash? In fact no. The advertisements may make you think otherwise, however they are in fact misdirecting you.

Some of these bonus offers are nothing greater than advertising and marketing buzz as well as the games that you are playing remain in reality based on the Net. Absolutely nothing can defeat free cash in an online casino because there is no good luck associated with playing online casino games and no down payments are not a demand. Casinos also do not bill players to sign up and use their services.

There are no required registrations or monthly repayments when it involves on-line casinos. All purchases happen via electronic checks. With the fast growth of the Internet it is extremely easy to carry out these transactions.

In a lot of cases the gamer can bet a digital challenger that is playing for cash too. This removes the possibility of being locked out from the gambling establishment. It is even feasible to play a sincere online poker game online.

A lot of real money bonuses can be gained by simply playing games at the online casino. You can also win real cash with commitment programs. Actual cash is something that can be made with a selection of methods that include gaining genuine money by playing casino poker games, fruit machine, video poker machines and also via actual time betting online.

A gambling establishment bonus offer is no various than any various other type of incentive. These kinds of bonus offers function similarly and can be gained without needing to play in an online casino. The only distinction is that a few of these bonus offers can be made while playing casino poker games and also others can be earned while playing slots.

Among the best ways to gain a gambling establishment bonus offer is by signing up for PayPal via PayPal where you can obtain a percent of the buy-in for each vending machine slot you dip into the website. When you send out money to PayPal as well as enter a code at you can obtain a portion of the buy-in for each and every dip into a gambling enterprise. As an example if you play 5 slots you will get an overall of 50 percent of the buy-in for each and every video game you play.

This is in compliance with particular requirements of PayPal so make sure to inspect the demands of the site you are making use of to make the PayPal benefit. Additionally ensure that the casino poker benefit you are looking for is readily available for that site. If it is not you may lose a lot of cash.

There are other means of playing the exact same complimentary poker games in a virtual casino site environment where the gamer is not billed for anything. Several gambling establishments enable gamers to join their websites and offer their gamers free money after they have actually registered for a period of time. When you register for a free website, you will certainly not have to acquire a video game at the website as long as you stay within the specified period.

These totally free sites are generally established for various poker sites all under one roofing system. These sites usually have restrictions on what sorts of video games they offer in addition to an investing restriction that is established by the website that remains in conformity with law.

They are additionally established in such a way that the gamer can trade with these totally free websites and go to the website divided the revenues they make with each other. You will additionally locate that the incentive that you make is exchanged another type of currency like the name claims it.

As you can see these totally free sites are set up as if they generate income off of your betting practices. They additionally offer gamers with excellent amusement and also exhilaration. It would not harm to play some online video games as it is just one of the very best forms of amusement that we can provide to our children.



5 Winning Strategies To Use For online casino

Club World Casino Bonus Code

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New Opportunities For Establishing Primary Issues For Bitstarz Casino

Have you ever before became aware of No Down payment Casinos? If not, I'm sure you have actually become aware of a few of the newest gambling establishments that are out there on the Internet.

But do you recognize what No Deposit Gambling enterprises is? They are gambling establishments that accept the offer of your charge card as well as cost you without upfront deposit yet provide complimentary money for you to play with. How is this complimentary cash to you?

In fact, this free cash is in truth actual cash that you will be able to win. You won't need to leave your house as well as risk your savings account on every gamble.

This is what attracted countless people to these types of No Deposit Casinos. Since they aren't paying any type of sort of charge or commission for the success of their transactions, they are taken into consideration rip-offs by lots of. Not true!

A lot of it concerns a specific level of trust that you must have in them. If a person offers you a Web connection and also informs you that he is associated with the most genuine of the gambling enterprises, it ought to be taken with a grain of salt.

However, if the person that gives you the totally free cash is sending you emails about unique promotions, news, and also promotions then you ought to take his word for it. Besides, he has greater than likely put a lot of time and effort right into helping you win your complimentary money.

To get your complimentary cash, you will you could look here certainly require to show your loyalty to the gambling enterprise. As stated previously, there are no fees associated with playing at No Down payment Casino sites.

The amount of totally free cash you are mosting likely to win depends on the means you play. For instance, if you are extra conservative when it pertains to gaming, you may win more money Extra resources than if you are a lot more hostile.

Although on-line gambling enterprises are usually more mindful regarding winning rewards, occasionally you can still obtain deceived into believing that you are mosting likely to win a million dollars. In many cases though, you will just get concerning half a million.

Do on your own a favor and also do not fall for such gambling enterprises. Rather, utilize among the several wagering testimonial websites that are available online.

When you obtain your hands on the complimentary money, you will also be able to transfer some of your profits back right into your bank account. If you ever choose to go all out and really play greater than the minimum variety of video games you were provided to start with, after that you can anticipate to see a lot more cash come your means.

When it concerns gambling establishments that give you complimentary money for your victories, you ought to make sure that you maximize your time so that you have a full experience. Keep in mind that a gambling enterprise can additionally offer you cash just for wagering, but the player needs to show up the day of the occasion to ensure that he can participate in the real gambling.

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Creative ideas for promoting online casinos


We live in a fast-paced world in which information is consumed within seconds. If it�s not visually stimulating and interesting, if it doesn�t catch our eye at first glance, why bother looking at it? If it�s not intriguing, it�s not worth remembering.

Many things have become instant and this has influenced the field of marketing to a great extent. Businesses must come up with new ways of promoting their products since original ideas and designs are everything in the vast world of the internet and are the key factor when it comes to marketing and promoting a brand.

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To have an ad that�s interesting and successful, a catchy slogan is a must if you want to attract the audience. However, if you want to promote a product successfully, you have to know who your target audience is and what their needs and interests are.

Ideas for promoting online casinos

As in the case of many other products, online casinos can be promoted in various ways. It�s easy for the sites that create reviews of the Gala casino promo code 2019 and other online casino promotions, because they don�t have to be very creative. However, it�s different for casinos themselves. Most people associate casinos with fun, adventure, risk, fun, challenge; therefore, it is logical that advertisements for casinos should include some of these things.


One way of promoting online casinos is to create a sense of mystery. People don�t like to have everything served up to them; they like to be challenged and think for themselves, especially people who enjoy gambling. As we�ve mentioned before, challenge, adventure and risk are all possible themes that we can use to successfully promote an online casino. The advertisement can start off with a question or a challenge. It can make the audience feel like they are playing truth or dare. You can use something along the lines of: �Is there something waiting for you behind the �closed doors� of the online casino?� or �Are you ready for an adventure of a lifetime?�

Most people don�t like to be left out or miss out on interesting opportunities, so this can be used in advertisements for online casinos to attract the attention of prospective users.

In addition, we should not forget to mention Las Vegas, also known as Sin City, and the appeal of forbidden fruit. Many people are intrigued by the things that they cannot have so easily or by the things that are forbidden to them.


Moreover, many people like to feel special and privileged, which can be used in online casino advertising. You can offer users something unique, such as a fantastic jackpot, or you can give them something for free, such as bonuses or free plays.

Promoting and marketing are all about playing mind games with potential consumers, but remember that going overboard with that might put off your target audience and that�s something you definitely want to avoid.


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Some Professional Help On Locating Crucial Details For Diamond Reels Casino No Deposit

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The vast bulk of the leading gambling establishments offer No Down payment Reward Code Gambling enterprises with considerable cost-free money in return. Such bargains are offered for a selection of various online casino video games, and the gambling card rooms that offer this cost-free cash are available to all gamers, whether new or seasoned.

One of the most effective functions of the No Deposit Incentive Code Gambling Establishments is that it supplies totally free money in return for the passion made by the card. This is called passion, as well as it comes straight from the online casino's accounts. All that is needed to earn totally free money with these promotions is to pay the applicable percentage right into your individual account.

It's quick and easy to pay into your account, typically by making a cashier's check, credit card or bank transfer. There are just a couple of demands for such payments. The majority of the time, you will be released a bar code when you make your settlement.

An upc code is an universal product code that lies on each casino's credit card, debit card or another form of electronic repayment. As long as you have the bar code, you can enter it on any kind of site and also retrieve the equivalent info. You will be able to find this information in the Free Spin Perk Codes area.

The promotion codes are needed to be retrieved via a web site that is marked by the card carrier. For example, some card companies to give such websites through sellers, while others give these free websites straight on their site. Some firms provide the cost-free cash in cash, while others give the complimentary cash in free gift cards or electronic currency.

The lots of methods to get free cash in No Deposit Bonus Offer Code Casinos has actually made this promotion popular methods for brand-new gamers. Because there are several sites, one can choose the complimentary slot or blackjack video game that interests them one of the most. Because many of the more recent websites include complimentary chips and also benefit video games, gamers typically obtain a great deal of downtime for the initial month.

In addition to the downtime, they additionally get numerous benefits. As an instance, some sites, such as the Lucky Pet Dog Gambling enterprise Network, hand out complimentary wagering checks or complimentary credit history for individuals who make a deposit with their website. This aids brand-new players make the experience needed to get accustomed to playing texas hold'em and craps online.

Whether one favors cost-free cash from on the internet gambling establishments or otherwise, the chance to win the complimentary cash is always there. For the new players, the No Down Payment Bonus Code Casinos can be the best method to get started. Many of the effective websites, nonetheless, usually require the brand-new players to sign up as a new member, sometimes for free.

In order to additional hints receive the gambling establishment benefit, one has to make their first deposit. After that, the free money appears. Just like any casino site promos, the free cash that is provided can be received in a selection of ways.

There are usually specific policies for getting the totally free money, however the player does not need to retrieve the complimentary money. Some gambling establishments, such as the Sprinkle Casino, supply free cash to members that spend a particular quantity of cash in their online casino or at online games. Other sites use players the selection of enrolling in the casino site perk, or the free cash, absolutely free.

Other sites, such as E-Poker, use the complimentary cash by distributing rewards. These rewards may be available in the type of gift certificates, money or electronic money. The cost-free reward might be moved to one more account or can be withdrawn to a bank account when the gamer wins a spin.

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15 Casino Promotion Strategy Ideas That Work


Drumroll drawings. Tricked-out trucks. Cash tornadoes. Pulling off a successful casino promotion is harder than it may seem. Here are 15 tips, tricks, and ideas to get you there, without breaking the bank. (Unless, of course, Break the Bank is your promotion of choice.)

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Start with planning.

Let�s start with the elephant in the room. It�s definitely more fun to think about what kind of game show briefcase you�ll use in that Deal-eo or No Deal-eo promo, or how the balloons will drop on the new car, but if your casino promotion idea is going to be successful, you need to set the fun aside and first ask yourself this: what, exactly, am I trying to do? Acquire new guests? Reward loyal guests? Increase guest spending? Increase visits? Once you settle on your goals, things get much easier.

A good marketing calendar has balance, a mixture of mass and targeted promotions. Sometimes the goal is to see a big bump in revenue; other times the goal is to boost a certain demographic or daypart. Targeted promotions can also elbow their way in front of the competition. (See #4.)

One other thing: Do not start with how much you should � or have to � spend. Expense should be planned in line with potential revenue, and you�re not going to know that until you define what you�re trying to achieve.


Determine how you�ll measure success.

You�ll need to know what �success� means in order to achieve it. This may sound like a �duh,� but it can get a bit tricky. Be sure to isolate your base business, as sometimes traffic isn�t driven by promotions. And in addition to traditional ROI calculations, you may want to check in on other less-obvious factors like customer satisfaction or conversion. Be sure to define how you�ll measure those in advance.


Know thy audience.

In order to know the right day, the right way to spread the word, the right briefcase for that game show promotion, get to know your audience as well as you possibly can. Because no matter how enticing you may think your promotion is, if your audience hasn�t heard, isn�t interested, or can�t come, you�re in for a flop.

If, for example, drive time is short and your identified target audience isn�t employed full-time, you may be able to bump that 50% slot floor occupancy on a Tuesday. Or, your audience demographics may tell you the smartest day to make the biggest bang for your buck is Friday, even though the slot floor occupancy is already at 60%.


Keep your guests close and your competition closer.

The more you know about your competition, the better you can react or � better yet � act proactively. Keep an eye on competitive websites, Facebook pages, newsletters, and mailers. Identify timing and details on promotional events big and small, as well as competitive strengths, weaknesses, and potential impact on your business. And then act.

Say, for example, your competitor has their big monthly giveaway on a Saturday. Knowing your audience has limited discretionary income, you encourage they spend that money on the Friday preceding the giveaway with an enticing offer.

Technology makes competitive tactics crazy easy. Let�s say one of your high-spend customers is entering your competitor�s parking lot, headed to their Big Bucks promotion. You can send a real-time text that says, �Get over to our place in the next half hour and get a GUARANTEED 50 big bucks in FREE play.� Presto, guest-o. (Small Red Circle plug � we can help you get here. See #15.)


Know when enough is enough.

A promotional calendar that�s filled to the brim with exciting giveaways, gifts, and games will produce more profits than a calendar that has sporadic promotions, right?


A constant merry-go-round of promotions, and those ponies lose their luster. Guests are no longer excited. And, if you�re always in promo mode, how can you calculate the bump a particular promotion creates? When you spend money you can no longer measure, you stop being able to adjust, react, and improve your bottom line. Plus, if you�re not careful, those happy, excited guests become angry, entitled guests who wonder where their free meal is already.

When it comes to promotions, choose quality over quantity. Go back to the drawing board and remind yourself of your objectives. Evaluate if and when promotions fill those objectives, and get ahead of the game. Or the tournament. Or the drawing. You get the point.


Brand it.

If your promo name looks and sounds just like your competitor�s promo name, you just might have spent your money giving them business. Brand colors, typeface, name, tone, personality � make sure that promotion speaks to guests in your voice. And the more unmistakably yours, the better.


Limit time.

We are predictable, we humans, and we assign greater value to limited-time offers. From an old-fashioned circus barker�s �hurry, hurry, hurry� to today�s social media flash sales, time � or lack thereof � creates buzz. And buzz creates action.

Choosing the right start and end dates can have a big impact. Don�t run the promotion long enough, and your guests won�t have enough time to enter. Run it too long, and it loses its punch. Two to four weeks is usually the sweet spot, but it�s important to experiment with your particular casino audience.


Create a sense of mystery.

We know gamers index high for risk-taking behaviors. So, while many of us love a good mystery, your audience really loves a good mystery. Unlike a typical promotion, use mystery, and you use a lever to create excitement separate from the actual prize. Through an intriguing, mysterious challenge or adventure, your guests are more engaged and more motivated, which leads to higher participation.

Another benefit to using mystery in your promotions? Cost containment. While a guest might not come in if he or she knows, statistically, she�s likely to win a small bit of free play, that same guest may decide to visit if she�s guaranteed a �mystery� prize (that turns out to be that same free play).


Use theater.

These days, guests, hosts, staff, they�re all busy. What�s more, they�re bombarded with lots and lots and lots of messages. So if you want to capture attention, generate enthusiasm, and otherwise engage, go a little wild and bring out the theatrics. A stage, an announcer, music, dancing, balloons, game show drama, whatever it takes. Out of the ordinary � and that can include downright wacky � is the name of the memorability game. In addition to kick-butt promotion results, memorable experiences have the added benefits of building a positive brand, getting great word of mouth, and, ultimately, creating a bigger audience for your next promotion.


So who�s promoting this promotion?

The stakes are higher than you may think. If your crew buys in, understands, and is genuinely enthusiastic about a promotion, you just got yourself a lot of free PR. If, on the other hand, staff perceives taking part in the promotion as a chore � or they�re in the dark about the specifics � no amount of promotional ad spend will make up for what happens when your guests walk in the door.

Moral: Promote your promotion. Sell your staff. In fact, treat your staff as your customer. If you do a good job, they, in turn, will pass on that enthusiasm, help create buzz, and be walking examples of your brand.


Spread the word wisely.

If you�re encouraging participation in a mass promotion, it makes sense, of course, to buy mass media. If it�s a targeted promotion, though, think outside the box for ways to get your message directly to your target.

Or another way to think outside the box: What about turning a big mass promo into an acquisition strategy by taking a winning car � or another prize so cool your target audience just has to check it out � and showing it off outside your casino? State Fair? Local mall? Where are the customers you want to acquire?


Check goals against data.

After the promo, it�s time to dig into the data. Did the promotion create incremental revenue? Did you see a lift year over year? What type of players participated? Were expenses in line with revenue, or were they too high? Did the promotion attract new member signup on the day of the promotion? How was slot occupancy? Quickly get to the bottom of what worked and what didn�t, so you can process the whole picture while it�s fresh. If your data analysts are pulling manual reports, and getting your hands on data just isn�t going to happen quickly, it might be time to get some help.


Debrief already.

The numbers are one thing, but there�s always more to the story. Within the week, while everything is still fresh, make sure to gather info from the people closest to the promotion. Ask what worked and what didn�t. How were the lines? The weather? The logistics? How was the wait for the valet? Get the customer experience story that rounds out the numbers.


Present findings in a way that engages your audience.

Think about it. You just thoughtfully intrigued a target audience enough that you created a desired response. You now need to turn around and approach your managers, board, or tribal leadership the same way.

We�re guessing you have a small window of time in a room full of busy, sometimes impatient people. So get to what they care about right away: high level findings, recommendations, and an action plan. Keep it short and on-point. Create summary slides. And be prepared for those questions you know are coming.


Get help if you need it.

If your data analyst is pulling manual reports, and you�re not getting information for weeks, you can�t possibly gather great insight and react to that promotion in a timely or effective way. And if you have to analyze mail, email, and mobile communications separately, you�re probably sinking fast. How can you check goals against data across platforms, factor in guest experience, and recalibrate when you�re already well on your way with another promotion?


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